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Leading Change and Selling Ideas

February 14, 2012 Leave a comment

I recently re-read two change management articles from one of my favorite HBR authors Rosabeth Moss Kanter.

Five Tips for Leading Campaigns for Change

  1. Memorable messages.
  2. Stories.
  3. Action tools and roles.
  4. Coalitions of partners.
  5. “Point of action” nudges.

Seven Hints for Selling Ideas

  1. Seek many inputs.
  2. Do your homework.
  3. Make the rounds.
  4. See critics in private and hear them out.
  5. Make the benefits clear.
  6. Be specific.
  7. Show that you can deliver.

Click on the titles to read her full articles and visit my Change page for additional reading.

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